Feasibility Study for Developing a Tourist Lake in Jeddah
Feasibility Study for Developing a Tourist Lake in Jeddah: The Jeddah Tourist Lake Development Project aims to create an integrated tourist area around a natural or artificial lake. It is designed to be a major tourism and entertainment destination in the city. The project includes the development of modern facilities such as resorts, hotels, restaurants, and cafes, as well as water activities such as boating, rowing, and diving. It also provides natural areas and green spaces for recreation, walking, and cycling.
The project aims to attract local and international tourists and enhance Jeddah’s position as a distinguished tourist destination, especially in light of the Kingdom’s Vision 2030, which supports the development of the tourism sector and increases its contribution to the gross domestic product.
Study Content
Targeted Products and Services
Targeted Products and Services
Tourism and Entertainment Services
Luxury resorts and hotels overlooking the lake, offering upscale hospitality services.
International and local restaurants and cafes offer a unique dining experience on the lakeshore.
Seating areas and natural gardens for recreation and enjoying the beauty of the water and natural scenery.
Boat and yacht trips for an exceptional marine experience.
Diverse water activities, including kayaking, diving, swimming, and fishing.
Walking and cycling trails along the lake, with stunning views.
Play areas for families and children.
Environmental and Sustainable Services
Water purification plants to maintain the lake’s purity.
Environmentally friendly energy and water management systems.
Recycling and environmental awareness programs.
Demand and Market Analysis
Demand and Market Analysis
Factors Supporting Demand for the Project
Growth in Domestic and International Tourism: With the facilitation of visa procedures and the opening of international tourism, the number of tourists arriving in the Kingdom is increasing.
Lack of Similar Projects: There are no integrated tourist lake projects in Jeddah, making the project unique in the market.
High Demand for Outdoor Recreational Spaces: Residents and visitors are increasingly interested in natural areas that offer relaxation and recreation.
Strong Government Support for the Tourism Sector: As part of Vision 2030, the Saudi government is working to promote tourism projects and support them with the necessary investments.
Competition Analysis
Although Jeddah already has some coastal tourist destinations, such as the waterfront and beach areas, the tourist lake project will offer a completely different experience, combining natural beauty with recreational activities, giving it a strong competitive advantage.
Investment Advantages
Investment Advantages
Why is this project a golden investment opportunity?
High Demand and Continuous Growth: The significant increase in the number of tourists and local visitors ensures sustainable demand for the project.
Government Support and Investment Encouragement: The Saudi government provides significant facilities and support for tourism projects.
Strategic Location in Jeddah: The project’s proximity to the airport and other tourist attractions enhances its attractiveness.
High Profitability: Thanks to the diversification of income sources from accommodation, activities, and recreational facilities.
Environmentally Sustainable Project: It can become a model for environmental conservation and sustainability, enhancing its investment standing.
Project Financial Indicators
Project Financial Indicators
Total investment cost: Estimated at approximately SAR 700-900 million, including development, infrastructure, and recreational facilities.
Payback period: Expected to range between 6 and 8 years.
Return on investment (ROI): Estimated at 10%-12% annually.
Expected annual revenues: May reach SAR 100-150 million from various activities and services.
Expected occupancy rate for resorts and hotels: Between 65%-80% during the tourist season.
Project Features
Project Features
A unique design that combines nature and modernity, making it an attractive destination for all age groups.
A variety of activities and services that cater to all interests, whether for individuals, families, or businesspeople.
Possibility of future expansion by adding new facilities and services based on demand.
Supporting the local community by providing job opportunities for citizens and boosting economic activity in the region.
A prime geographical location that is easily accessible from all parts of the Kingdom and for international tourists.